Opens an external site
- Employment type
- Full-time
- Experience level
- Senior · 5+ years
- Posting language
- English
- Working hours
- 40 hours per week
Job summary
Develop and execute comprehensive go-to-market strategies to drive B2C user acquisition and platform adoption. Collaborate with founders to optimize conversion funnels, manage digital campaigns, and engage with creator communities.
Job details
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a GTM / Growth Manager based in Canada. In this key leadership role, you will take full ownership of go-to-market strategy and B2C customer acquisition for an innovative, well-funded generative audio AI platform built on fully licensed data. Working remotely from India alongside an international team of researchers, technologists, and music enthusiasts, you will drive user growth, champion ethical AI technology, and onboard creator communities worldwide. Partnering closely with the founders and marketing team, you will design experimental growth frameworks, optimize conversion funnels, and scale digital campaigns that connect creators with fair, licensed music tools. This is a high-impact opportunity for a growth marketing strategist passionate about ethical technology and creative empowerment. By taking charge of user acquisition and brand advocacy, you will enable the founding team to focus on scaling core operational horizons. Joining an ethical pioneer in audio technology, your strategic vision will help shape the future of AI-assisted music generation. \n Accountabilities: GTM & Growth Strategy: Develop, execute, and iterate comprehensive go-to-market strategies and growth marketing initiatives to accelerate B2C user acquisition and platform adoption. Campaign & Content Leadership: Design and manage targeted digital marketing and social media campaigns to champion brand vision, technology value, and creator onboarding. Growth Marketing & Experimentation: Test, measure, and scale diverse growth tactics, analyzing conversion funnels, user retention metrics, and customer acquisition costs. Pricing & Conversion Optimization: Evaluate pricing strategies, conversion methods, and user journeys to maximize user engagement, subscriptions, and revenue growth. Founder Collaboration: Partner directly with company founders and marketing teams to align growth strategies with product roadmaps and broader operational goals. Community & Creator Advocacy: Engage with creator ecosystems, promoting an ethical audio platform built on licensed data that fairly credits and compensates musicians. Requirements: Professional Experience: 5+ years of experience in growth marketing, B2C customer acquisition, and go-to-market strategy, preferably within tech, software, or digital media platforms. Domain & Industry Knowledge: Strong knowledge of modern audio technologies, generative audio products, or creative digital tools. Track Record of Growth: Proven history of driving user base expansion, designing multi-channel growth campaigns, and optimizing pricing/conversion frameworks. Process & Tech Mindset: Proactive advocate for agentic technologies, process automation, and data-driven marketing experimentation. Travel & Autonomy: Driven, self-motivated professional able to work independently in a remote setting and available for occasional international travel. Preferred Qualifications: Understanding of music rights, publishing, and licensing; B2B marketing experience; or a personal background as a musician, producer, DJ, or content creator. Benefits: Competitive Compensation: Highly competitive base salary range ($120,000 – $150,000 equivalent) paired with meaningful equity participation. 100% Remote Flexibility: Complete location independence. Ethical Tech Mission: Be part of an audio AI pioneer built on fully licensed data, in-house trained models, and fair artist compensation. Global Community: Collaborate with a passionate, international team of researchers, engineers, and music lovers. High Operational Impact: Key strategic role with high visibility and direct influence on company growth and market positioning. \n How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1
What you’ll do
Develop and execute comprehensive go-to-market strategies to drive B2C user acquisition and platform adoption. Collaborate with founders to optimize conversion funnels, manage digital campaigns, and engage with creator communities.
Requirements
Requires 5+ years of experience in growth marketing, B2C acquisition, and go-to-market strategy within tech or digital media. Candidates should possess a strong understanding of modern audio technologies and a proven track record of scaling growth frameworks.
Benefits
- Competitive compensation
- Equity participation
- 100% remote flexibility
- Ethical tech mission
- Global community
Listed skills
- Software · Preferred
- Organization · Preferred
- Self-motivated professional · Preferred
- Retention · Preferred
- Collaboration · Preferred
- Leadership · Preferred
- Attention to detail · Preferred
- Teams · Preferred
- Process · Preferred
- future · Preferred
- Customer · Preferred
Other relevant skills
Identified from the job description. Confirm important requirements above.
- Go-to-market strategy
- B2C customer acquisition
- Growth marketing
- Digital marketing
- Social media campaigns
- Conversion funnel optimization
- Pricing strategy
- Data-driven marketing
- Process automation
- Brand advocacy
- User retention
- Strategic planning
- Content leadership
- Market positioning
- Ethical AI
- Influencing Skills
- Go-to-Market Strategy
- Product Roadmaps
- General Data Protection Regulation (GDPR)
- Business-To-Business (B2B) Marketing
- Data Privacy
- Technology Ecosystems
- Advocacy
- Ethical Standards And Conduct
- Social Media Campaigns
- Self-Motivation
- Market Positioning
- Research
- Business Marketing
- Business-To-Consumer
- Strategic Planning
- Business Process Automation
- Customer Acquisition Management
- Conversion Rate Optimization
- Information Privacy
- Digital Marketing
- Empowerment
- Sales Funnel
- Leadership
- Growth Strategies
- Marketing
- Innovation
- Pricing Strategies
- Telecommuting
- Revenue Growth
- Branding
Job areas
- Marketing
- Management & Leadership
- Technology
- Software
- Creative & Media
- Growth Manager
- Marketing Manager (General)
- Sales and Marketing Managers
- Marketing Managers
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