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VP Sales

  • Toronto, ON
  • On-site
  • Posted Sep 30, 2026
  • 1 position

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Employment type
Full-time
Experience level
Lead · 10+ years
Posting language
English
Working hours
40 hours per week
Seniority
Not Applicable
Application method
Apply on LinkedIn (LinkedIn sign-in required)

Job summary

Lead the company's sales strategy and revenue engine, including its systems, processes, and data, to support growth toward $10M ARR and expansion across North America. Develop sales onboarding, training, enablement processes, and playbooks, while maintaining CRM discipline.

Job details

About the Client: Our client is a Canadian energy intelligence company that reimagines how commercial and industrial facilities turn energy use into a revenue stream. The platform automates the monitoring of distributed energy resources with an eye towards demand response, peak demand management, and energy arbitrage. The business has doubled revenue three years in a row and is on track to cross the $4M ARR mark this year. The Opportunity: You will join as the VP Sales to drive the company's growth to the $10M ARR mark and beyond. As the Founder's right hand, you will own the strategy, systems, process, and data behind the revenue engine as the company expands aggressively across North America. You will additionally own the development of Sales onboarding, training, and enablement processes & playbooks, along with ensuring CRM discipline. The Skills/Requirement Needed to Succeed: You are currently the senior-most Sales leader at an early-stage B2B SaaS company, ideally at a similar scale ($5M - $20M ARR). You have built processes and playbooks from scratch, in an Enterprise environment - 9+ month sales cycles, with Average Deal Sizes north of $250k ACV. You have experience in Energy Management, CleanTech, Utilities Management, or ESG software. You are able to commute to an office downtown Toronto 5 days/week. Martyn Bassett Associates: Martyn Bassett Associates is a team of recruiters solving the ambitious goals of startups and scale-ups by recruiting world-class sales, marketing, and product management talent who deliver growth and scale. We’ve helped over 1500 candidates land their next big opportunity at companies like Shopify, Extreme Networks, Wattpad, Loopio, Readdle, ClearCo, Workleap, Invicti, Resolve Pay, The Herjavec Group, GE Energy, GE Health, Enable, RBC Ventures, Unibuddy, Cognota, Thalmic Labs (now Google Glass), Eloqua (now Oracle Marketing Cloud) to name a few.

What you’ll do

Lead the company's sales strategy and revenue engine, including its systems, processes, and data, to support growth toward $10M ARR and expansion across North America. Develop sales onboarding, training, enablement processes, and playbooks, while maintaining CRM discipline.

Requirements

The ideal candidate is the senior-most sales leader at an early-stage B2B SaaS company, preferably one with $5M–$20M ARR, and has built sales processes and playbooks from scratch in an enterprise environment. They should have experience with sales cycles of nine months or longer, average deal sizes above $250K ACV, and experience in energy management, clean technology, utilities management, or ESG software; they must be able to commute to the downtown Toronto office five days a week.

Listed skills

  • CRM Management · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Sales Leadership
  • B2B SaaS
  • Enterprise Sales
  • Sales Strategy
  • Revenue Operations
  • Sales Process Development
  • Sales Playbook Development
  • Sales Onboarding
  • Sales Training
  • Sales Enablement
  • CRM Management
  • Energy Management
  • Clean Technology
  • Utilities Management
  • ESG Software
  • Demand Response

Job areas

  • Sales
  • Management & Leadership
  • Energy
  • Environmental & Sustainability
  • Software

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