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Associate Creative Director (Copy)

  • Toronto, ON
  • Hybrid
  • Posted Aug 31, 2026
  • 1 position

$90,000–$140,000 / year

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Employment type
Full-time
Experience level
Lead · 10+ years
Posting language
English
Working hours
40 hours per week
Office presence
4 days per week

Job summary

The Associate Creative Director will lead the translation of strategic direction into award-winning copy and campaigns across various media platforms. They will also partner with art directors and cross-functional teams to develop cohesive creative concepts and manage the production of campaign assets.

Job details

WHO WE ARE VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, please visit www.vml.com [http://www.vml.com/]and follow along on LinkedIn [https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=] #WeAreVML. Associate Creative Director, Copy About the Role We are seeking an Associate Creative Director (Copy) (+ACD Art partner) who’s looking to do the best work of their career to join our growing team. Ideal candidates will have a strong creative vision, exceptional strategic skills, and the ability to drive world-class, impactful work. As an ACD, you will not only craft compelling narratives and brand stories but also elevate the conceptual craft of the agency and build trusted relationships with our clients. Key Responsibilities * Drive Creative Excellence: Lead the translation of strategic direction into compelling, award-winning copy and campaigns across various mediums, including broadcast, OLV, digital, and owned properties. * Creative Partnership: Partner seamlessly with an ACD, Art (and cross-functional strategy and account leads) to develop, refine, and elevate impactful and cohesive creative concepts. * Vision and Agility: Provide clear, inspiring narrative vision for your projects while remaining adaptable and agile to meet client needs and deadlines. * Brand Stewardship: Champion the client's brand voice, tone, and strategic objectives, ensuring all creative output drives measurable business impact and connects authentically with audiences. * Strategic Ideation: Drive the research and ideation phase to inform, inspire, and elevate the agency's creative output. * Client Partnership: Craft compelling narratives for presentation decks and confidently lead client pitches, building trusted relationships with key stakeholders. * Production Ownership: Direct campaign asset creation from a narrative perspective, including leading script development, voiceover records, audio mixes, and overseeing edits and post-production. * Cross-Functional Orchestration: Collaborate closely with production, technology, and account teams to seamlessly manage the authoring and delivery of online and offline assets. * Culture Champion: Foster a culture of collaboration, inclusivity, and continuous innovation, leading by example through the quality of your work and your approach to problem-solving. Requirements * Experience: 8+ years of experience as a copywriter/creative lead within an advertising agency or similar environment, with a proven track record of leading high-profile campaigns. * Portfolio: A stellar portfolio showcasing conceptual thinking, strategic problem-solving, and beautifully crafted copy across traditional and digital spaces. * Copy Acumen: Exceptional writing, editing, and storytelling skills, with a deep understanding of how to adapt tone and voice for different brands and audiences. * Digital Fluency: Deep expertise in the latest social media trends, platform-specific copywriting, and emerging digital technologies. * Technical Mastery: Highly skilled with word processing software, Keynote, and PowerPoint. * Collaborative Spirit: A highly collaborative team player with excellent communication and interpersonal skills. * Agility: Proven ability to thrive in a fast-paced, deadline-driven environment, successfully directing multiple projects simultaneously without sacrificing craft. * Drive: A relentless passion for creativity, innovation, and driving real-world outcomes. * Presentation Skills: Outstanding presentation skills, with the ability to communicate complex ideas clearly, persuasively, and succinctly to senior-level clients. * Constructive Mindset: A mature, reasoned approach to client and internal feedback, using it collaboratively to push the work further. The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. - $90,000—$140,000 CAD We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy [https://www.vml.com/recruitment-privacy-policy]. California residents should read our California Recruitment Privacy Notice [https://www.vml.com/california-recruitment-privacy-notice]. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

What you’ll do

The Associate Creative Director will lead the translation of strategic direction into award-winning copy and campaigns across various media platforms. They will also partner with art directors and cross-functional teams to develop cohesive creative concepts and manage the production of campaign assets.

Requirements

Candidates must have 8+ years of experience as a copywriter or creative lead in an agency environment with a strong portfolio of high-profile work. Exceptional storytelling, digital fluency, and the ability to lead client pitches and manage multiple projects are essential.

Listed skills

  • Leadership · Preferred
  • Communication · Preferred
  • Campaign Management · Preferred
  • Creative Direction · Preferred
  • Client Relationship Management · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Copywriting
  • Creative direction
  • Strategic ideation
  • Brand storytelling
  • Digital marketing
  • Social media trends
  • Campaign management
  • Presentation skills
  • Client relationship management
  • Leadership
  • Conceptual thinking
  • Production oversight
  • Keynote
  • PowerPoint
  • Strategic planning
  • Communication
  • Social Media Trends
  • Strategic Objectives
  • Ideation
  • Ability To Meet Deadlines
  • Digital Literacy
  • Research
  • Editing
  • Business Continuity Planning
  • Customer Service
  • Creativity
  • Marketing
  • Innovation
  • Interpersonal Communications
  • Problem Solving
  • Post-Production
  • Microsoft PowerPoint
  • Presentations
  • Relationship Building
  • Storytelling
  • Vector Markup Language
  • Writing

Job areas

  • Creative & Media
  • Marketing
  • Management & Leadership
  • Art & Design
  • Associate Creative Director
  • Creative Director
  • Advertising and Marketing Professionals
  • Art Directors

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